Pamphlet - Distribution
Cape Town Western Cape 7405
At Community Life Media we track our runners with GPS technology that ensures you see exactly where your flyers have been distributed. We employ highly motivated, permanently employed distributors.
Our Method |
Each of our distributors carries a reliable, tamper-proof Global Positioning System unit which, by using satellite signalling, plot not only their exact movements, but each point at which they drop a pamphlet into a letter box. The satellite signals carry time stamps so that the GPS unit records exactly when and where each individual leaflet was deposited.
Our distributors know that their performance is measured on the basis of the information captured on the GPS units only, not on verbal reports or time spent out of sight of the team supervisor. The job is not considered complete if they don't return with GPS information showing that they passed through every street in the area, and dropped a pamphlet in each letter box in that street.
Crucially, we know that no amount of technological monitoring will ensure quality distribution of flyers without reliable distributors. That is why we only use full-time employed staff members, who are well paid and constantly incentivised and motivated to improve their accuracy.
Here is an example of the information captured by the GPS unit. The blue line represents the movement of the distributor through Bishopscourt area, and the blue flags represent the exact spot of every letter box in which he placed a leaflet: